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- Healthcare company appoints Sledge to create hands-on experience
0 Comment(s) 20/11/2008 +0000 GMT
One of the global leaders in personal protection products, Ansell Healthcare, has commissioned experiential agency Sledge to develop a nationwide experiential campaign.
- One launch not good enough for Westfield London
0 Comment(s) 19/11/2008 +0000 GMT
As series of innovative events took place to mark the launch of London’s newest shopping complex recently. Located at White City, near Shepherd’s Bush in the west of the capital, Westfield...
- Health roadshow offers North East a change of heart
0 Comment(s) 18/11/2008 +0000 GMT
Shoppers in the North East recently received crucial assessments and
advice that could protect them from heart disease, through a pioneering
roadshow run by the British Heart Foundation (BHF) at...
- Digital Bond experience supports major mobile phone launch
0 Comment(s) 17/11/2008 +0000 GMT
In the second Sony Ericsson story in as many weeks, the mobile phone giant
once again shows its commitment to experiential marketing by running a
global digital interactive campaign to promote...
- Industry heavyweights support Fair Pricing and Practice Charter
0 Comment(s) 17/11/2008 +0000 GMT
More than 40 organisations have signed up to the 2012 UK Event Industry
Fair Pricing & Practice Charter, since its launch official launch
last month.
- Record turnout for exhibitor training
0 Comment(s) 17/11/2008 +0000 GMT
In preparation for the start of the Business North West exhibition and
conference, which will take place at Manchester Central this week from
19-20 November, organisers Nationwide Media Group...
- ExCeL internal restructure continues
0 Comment(s) 13/11/2008 +0000 GMT
James Rees has been promoted to head up the Conference and Events Sales
Division at ExCeL London, following an internal restructure, which has
seen the recent appointment of David Pegler as...
- UK association makes carbon calculator available to members
0 Comment(s) 12/11/2008 +0000 GMT
The events industry organisation Eventia has teamed up with The
Carbon Consultancy to offer its members access to accurate carbon
calculators for travel plus a comprehensive guide to offsetting.
- BMW is first non-retail brand to go live at new London shopping complex
0 Comment(s) 12/11/2008 +0000 GMT
The opening of the new Westfield London shopping centre recently
included a brand experience by German car giant BMW to promote its new
7-series model, due to be launched on 15 November.
- Slimming food giant tours supermarkets to back up advertising
0 Comment(s) 11/11/2008 +0000 GMT
Weight Watchers Foods is supporting its new Eat Gorgeous, Feel Gorgeous
ad campaign with an eight-week sampling roadshow in the lead up to
Christmas.
- Mobile phone giant launches Halloween-themed online experience
0 Comment(s) 10/11/2008 +0000 GMT
Sony Ericsson recently launched an innovative, interactive viral
campaign and microsite experience to drive awareness of the new Sony
Ericsson Walkman W595 mobile phone handset in the run-up to...
- Principal Hayley adds luxury hotel to UK conference and events venue
0 Comment(s) 10/11/2008 +0000 GMT
The development of the Beaumont Estate in Old Windsor, Berkshire
will add additional conference facilities and a luxury hotel to the
original Beaumont House venue.
- Wella hair event names new producer
0 Comment(s) 10/11/2008 +0000 GMT
Phamaceuticals giant Procter and Gamble has appointed a new company to
produce the Wella Professionals International Trend Vision Award event.
- Ex EIA chief Foley to broker acquisitions and mergers
0 Comment(s) 05/11/2008 +0000 GMT
Former Events Industry Alliance (EIA)
head Trevor Foley is partnering broker Media Mergers to drive mergers
and acquisitions among events firms.
- US company launches improved event management tool
0 Comment(s) 05/11/2008 +0000 GMT
Connecticut-based conference and event logistics, management and marketing company Global Executive recently announced new and enhanced capabilities for eTouches, its award-winning suite of...
- Merger boosts BACD membership
0 Comment(s) 05/11/2008 +0000 GMT
The impending merger with UK meetings and events trade body Eventia is
helping to drive new membership of the British Association of
Conference Destinations (BACD).
- First company certified BS8901 compliant
0 Comment(s) 05/11/2008 +0000 GMT
The event management system used by Organise This to plan its events was certified BS8901 compliant by BSI Management Systems last month, essentially making the company the first to attain the...
- ExCeL to launch market trends report
0 Comment(s) 04/11/2008 +0000 GMT
An in-depth study of the conference and events industry is being
carried out by London venue ExCeL, which will be launched at meetings,
conference and events exhibition IMEX in Frankfurt during...
- ExCeL London sponsors charity duo
0 Comment(s) 03/11/2008 +0000 GMT
With just days to go before the managing directors of events supplier
Ice Box and PR agency Davies Tanner participate in this year’s Karma
Enduro Rally, London venue ExCeL became the...
- Strong outlook for IMEX hints at success of global expansion strategy
0 Comment(s) 02/11/2008 +0000 GMT
Major demand from intermediaries, especially in the US and Middle East,
to bring hosted buyers to incentive travel and meetings exhibition IMEX
2009, is the clearest endorsement yet of the...
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